Why it matters
Have you ever questioned what AI can do for you, your team, your organization or how it can help and support your processes?
This deck breaks AI down into 24 cards across 7 categories - each one a discrete capability with concrete example use cases. Instead of starting from a tool and trying to back into a problem, teams start from a capability to seed concrete, useful conversations about where AI might fit in a team's actual work (or not). The result: ideation sessions that produce specific, evaluable AI concepts instead of vague "we should use AI somewhere". The deck has since shown up in government co-creation, university curricula, and John Maeda’s annual Design in Tech report.
How we did it
The deck started as a research project: which AI capabilities are actually available today, and how do they cluster?
Working through the 2020 landscape of available models, we mapped 24 discrete capabilities into 7 categories - things like pattern recognition, content generation, prediction, and classification. Each card pairs a capability with 4-5 concrete example use cases drawn from real applications, so the abstract has a foothold in the specific. Physical cards in a colourful, deliberately playful aesthetic - not corporate, not academic. Concise text on each card so the deck can fuel conversation, not replace it. A companion Miro board for remote teams so the deck works in distributed sessions too. The deck was funded via Kickstarter so the community could shape its scope before production.
What we made
24 colorful prompt cards across 7 categories of AI capability, with 100+ example use cases.
The digital edition includes a downloadable PDF, an always-on online version, and a Miro board you can duplicate for your own ideation sessions. Use code "NONPROFIT" at checkout for 15% off if you're a non-profit, student, or otherwise limited in financial means.
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(2019-25©)
